媒介策劃英文個(gè)人簡(jiǎn)歷范文
| Resume number: | 485760702 | Updating date: | 2012-10-26 21:03:57 | |
| Name: | Miss. Jane Yan | Nationality: | China (Mainland) |
| Current Place: | Guangzhou | Height/Weight: | 160 cm? kg |
| Marital Status: | Single | Age: | 26 years |
| Application type: | Jobseeker |
| Preferred job title: | Media Manager: supervisor/associate manager 、 Product/Brand Manager: 、 Advertisement: |
| Working life: | 3 | Title: | No title |
| Job type: | Full time | Expected Start date: | In a month |
| Expected salary: | ￥5,000--￥8,000 | Preferred working place: | Guangzhou Beijing Shanghai |
| Company's name: | Starcom GuangzhouBegin and end date: 2007-05-2012-10 | | Enterprise nature: | Soly foreign funded enterprisesIndustry: Advertisement | | Job Title: | Planner | | Job description: | - Was in charge of P&G Olay, Camay, Safeguard, and now for Head & Shoulders
- Formulate media strategy annually or according to different commercial campaigns, including media object and strategy, master plan, media evaluation and perspective, budget allocation etc..(Media plan cover TV, print, outdoor, digital and so on; Handle annual master plan for past 2 fiscal year; Projects include Olay new product national launch, new brand Camay China launch, Head & Shoulders men product national launch)
- Media review and forecast landscape in past 2 years; analyse media value; competitor analysis; media innovation
- Familiar with dynamic media market, the operations of different medium. Have good relationship with media.
- Via consumer research, data collection to in-depth understand on purchase psylogy of target consumers
- Smoothly work with client, external partners and media meanwhile solve problems by efficient communication
- Good at data processing and proposal writing | | Reasons for leaving: | |
|
| Name of School: | South China University of Technology |
| Highest Degree: | Bachelor | Date of Graduation: | 2007-07-01 |
| Name of Major 1: | Environment Engineering | Name of Major 2: | |
| Education experience: | | Start date | End date | Education organization | Majors | Certificate | Certificate No | | 2003-09 | 2007-07 | South China University of Technology | Environment Engineering | bachelor | |
|
| Foreign Language: | English | Level: | excellent |
| Chinese level: | perfect | Cantonese Level: | perfect |
| Relevant skills and abilities |
| Project: Head & Shoulders new male product national launch: Sep.2012 to date
Being the project leader, to work out multi-media plan with man targeted, which includes TV, outdoor Ads, outdoor screens, movie P&S and cinema media and digital, and it help great on business and win client's great appreciation. |
| Self-recommendation letter |
| Master at data processing
Good at media planning, project and execution mongering, and evaluation
Excellent in communication and being coordinator of multi-function
Work hard, friendly, open; Pro-active, willing to take challenge, be responsible; Good at communication |
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