十大經(jīng)典IT產(chǎn)品的命名

During Apple's MP3 player development, Steve Jobs spoke of Apple's strategy: the Mac as a hub to other gadgets. Vinnie Chieco, a freelance copywriter Apple hired to help name the gadget before its debut in 2001, fixed on that idea, according to Wired. He brainstormed hubs of all kinds, eventually coming to the concept of a spaceship. You could leave it, but you'd have to return to refuel. The stark plastic front of the prototype inspired the final connection: pod, a la 2001. Add an "i" and the connection to the iMac was complete.

在蘋果MP3播放器研發(fā)過程中，斯蒂夫·喬布斯講到了蘋果的戰(zhàn)略：把蘋果電腦Mac作為其他產(chǎn)品的中心。據(jù)《連線》雜志說，蘋果在2001年雇傭自由廣告文案撰稿人溫尼·奇科（Vinnie Chieco）在產(chǎn)品上線前為產(chǎn)品取名。奇科想到了各種產(chǎn)品的中心，最終想到了飛船的概念。你可以離開飛船，但是你必須要再回去進(jìn)行燃料補(bǔ)給。于是就根據(jù)《2001太空漫游》中一句臺詞“Open the pod bay door, Hal”，中的pod加上了iMac的i，組成了ipod。

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