論我國旅行社垂直分工體系的建立
畢業(yè)論文
論我國旅行社垂直分工體系的建立
摘要：長期以來，中國旅行社業(yè)的經(jīng)營1直采取以人為市場(chǎng)為特征的水平分工體系，但隨著旅行社行業(yè)的不斷發(fā)展和市場(chǎng)化的不斷深入，水平分工的'弊端越來越明顯地表現(xiàn)出來。本文就針對(duì)我國旅行社的現(xiàn)狀及所存在的問題，參考?xì)W美國家的垂直分工體系，提出我國應(yīng)當(dāng)在旅行社業(yè)建立具有中國特色的旅游批發(fā)商——旅游0售代理商的垂直分工體系，重點(diǎn)闡述了垂直分工體系構(gòu)建的模式以及戰(zhàn)略對(duì)策。
關(guān)鍵詞：旅行社；垂直分工體系；旅游批發(fā)商；旅游0售代理商
The Development of the Perpendicularity Division System in the Travel Agency Industry in China
Abstract: Over a long time,China’s travel agencies have been taken a parallel division system cut apart by artificial,But with the travel agent has continued to develop and become market-oriented ceaselessness are thorough , The irregularity of level division of labour expresses more and more clearly. This text aims at the present condition and the problem existed of our country travel agency,Consult Europe and America country perpendicularity division of work system. It suggest that our country ought to build the perpendicularity division of work system having the Chinese characteristics tour wholesaler tour retailing an agent in travel service job, Priority has set forth the pattern and strategy countermeasure that perpendicularity division of work system structures.
Keywords: travel service; perpendicularity division system; tour merchant; tour retailer
【論我國旅行社垂直分工體系的建立】相關(guān)文章：